Adding safety and happiness
to everyday family life
With over 20 years of polyurethane (PU) expertise, PUTECH makes baby chairs and floor noise-reduction mats in-house. Through three brands — Jellymom, Bodeul and VOI-VOI — we are part of families' everyday lives.
- KC Children's Product Safety Confirmation
- Dedicated R&D department
- Certified Venture & Inno-Biz company
- Commendation from Korea's Minister of Environment
- Exporting to about 10 countries incl. China, Japan and Southeast Asia
For over 20 years, we have focused on safe products for children
Founded in 2004, PUTECH is a venture company specializing in polyurethane (PU) manufacturing. Building on our PU foaming technology and in-house design of production equipment and molds, we produce baby chairs and floor noise-reduction mats ourselves.
Planning, development, production, sales and marketing all happen within one company. Through this one-stop structure we run Jellymom, Bodeul and VOI-VOI, reaching customers through online stores, a nationwide dealer network in Korea and overseas partners.
Adding safety and happiness to everyday family life.
A brand proven by quality and remembered for trust
Core Value
- PassionConstant challenge beyond our limits
- TrustDeep trust earned from customers and colleagues
- SynergyOne team that drives each other's growth
Core Competency
- 01Product development that leads the market
- 02Systematic customer service
- 03Trend-driven branding
- 04Distribution across online, offline and overseas channels
- 2004PUTECH founded
- 2007Jellymom launched
- 2011Jellymom Jumbo Chair released
- 2016First CE certification in the category · Certified venture company
- 2019Bodeul launched · Exports to about 10 countries
- 2023Textile Cheongdam Mat R&D
- 2025VOI-VOI launched
- 2026Textile Cheongdam Mat · Jellymom Yamyam Bijou launched
Where small innovations for children are researched
LIA LAB is PUTECH's platform brand that brings Jellymom, Bodeul and VOI-VOI together. Believing that small changes make children's lives happier, LIA LAB presents the research and technology behind all three brands in one place.
- Little
Attention to the small inconveniences even parents might overlook
- Innovation
Material research and design innovation combining patented technology and data
- Angels
A child-centered research philosophy that puts children's safe growth first
LIA LAB Brand Collection Book
The stories and products of our three brands in one book. Browse it page by page.
Open the Collection BookThree brands researched by LIA LAB
Researching the spaces children share with their families — Bodeul
Researching baby products for healthy growth — Jellymom
Researching play that leads to healthy development — VOI-VOI
Baby chairs · Tableware
Jellymom
Baby chairs and tableware for a baby's first sitting and first meals
View brand →
Noise-reduction floor mats
Bodeul
Floor mats for the whole family — less noise for neighbors, more comfort at home
View brand →
Sensory development toys
VOI-VOI
Sensory development toys that awaken all five senses
View brand →From planning to sales,
all within one company
Market-driven planning, R&D, in-house production, sales and marketing are connected within one company. That is how we take direct responsibility for quality and lead times, and quickly reflect customer feedback in our products.
- PlanningMarket and competitor analysis, customer needs, brand identity
- DevelopmentDesign R&D and material testing with quality and stability first
- In-house ProductionPU baby chairs and noise-reduction mats, process optimization and QA
- SalesDealer installation across Korea, online stores, exports
- MarketingProduct testers and supporters, data-driven marketing, customer feedback
We hold 35 certifications and test reports — including TÜV NORD CE certification, Clean Workplace recognition, radon, hazardous substance and noise/vibration tests, and food-contact inspections — as well as 4 patents, 4 design registrations and 7 trademarks.
Overseas distribution and OEM·ODM —
let's build it together
- Overseas distribution partners · Distribution terms by country — China, Japan, Southeast Asia, the US, Europe and more
- OEM·ODM · Custom development and production of PU products, mats and baby products
- Technical cooperation · Supply of PU foaming machines, production equipment and molds, plus technical cooperation
- Export documentation · Test reports, specifications and certification documents
B2B & Export Inquiry
Our team will reply within 7 days of receiving your inquiry.
- Overseas · B2B
- bodeul1@putech.co.kr · +82-70-4454-2104